Privacy & Cookie Policy

At how2enjoywine.com we are dedicated to protecting your data and privacy. We recognise that your privacy is important. This document outlines the types of personal information we receive and collect when you use how2enjoywine.com, as well as some of the steps we take to safeguard information. This will help you make an informed decision about sharing personal information with us.

How2enjoywine.com strives to maintain the highest standards of decency, fairness, and integrity in all our operations. Likewise, we are dedicated to protecting our customers' and online visitors' privacy on our website.

About Our Cookies

A cookie is a string of information that how2enjoywine.com stores on your computer, which your browser provides to how2enjoywine.com each time you return to the site. We use cookies to help us identify and track visitors, their use of our website, and their website access preferences.

Google Analytics Cookies

How2enjoywine.com uses Google Analytics to analyze the use of this website. Google Analytics collects demographic and interest data, and generates statistical and other information about website use, by means of cookies. These cookies are kept on your computer. We share this information with Google, which will store and use this information on its servers. Google's privacy policy is available at: https://policies.google.com/privacy.

How2enjoywine.com uses information from Google Analytics to track the number of visits to the website, browsers, and operating systems. No personally identifiable information is obtained from these cookies. We use the information that Google Analytics generates relating to our website to create reports about the use of the site. These reports allow us to update the site and improve your usage of it.

If you do not wish your data to be collected via Google Analytics, you can install its opt-out browser extension or add-on: https://tools.google.com/dlpage/gaoptout/

Refusing Cookies

You can set your browser to accept or refuse all cookies automatically or notify you when a cookie is being requested. Taking this action should not cause a problem with the continued use of our site. Consult the Help section of your browser for guidance on how to refuse all cookies or to notify you when a cookie is requested.

If you choose to refuse how2enjoywine.com's cookies, you may not be able to fully experience the interactive features of the site.

Personally Identifiable Information

How2enjoywine.com may collect and use your personal information for the following purposes:

• To run and operate our site.

• To display content on the site correctly.

• To improve customer service.

• To help us respond to your customer service requests and support needs more efficiently.

• To personalize your user experience.

• To understand how our users as a group use the services and resources provided on our site.

• To improve our site.

• To improve our products and services.

• To run a promotion, contest, survey or other site feature.

• To send information to you that you agreed to receive about topics we think will be of interest to you.

• To send periodic emails, which may include electronic newsletters and/or autoresponder series of emails.

• To respond to your enquiries, questions, and/or other requests.

How2enjoywine.com may collect personally identifiable information from you in a variety of ways, including, but not limited to, when you visit our site, register on the site, or fill out a form, and in connection with other activities, services, features or resources we make available on our site.

Specifically, if you subscribe to our newsletter, we will ask for your name and will require your email address.

If you complete a form, we will require your name and your email address, and will ask for information relevant to the purpose of the form.

We use Klaviyo to manage our email marketing subscriber list and to send emails to our subscribers. Klaviyo is a third-party provider, which may process your data using industry standard technologies to help us monitor and improve our newsletter. Klaviyo privacy policy is available at https://www.klaviyo.com/legal. You can unsubscribe from our newsletter by clicking on the unsubscribe link provided at the end of each newsletter.

If you submit content to us, we will ask for your name and email address. Photos you include with your submission, or details in your submission, may personally identify you.

If you request to be notified about comments on any content you submit to us, or request to be notified when others submit content, we will require your first name and your email address.

If you purchase a product or service from us, we will collect your name, email address, billing and delivery address, payment information (including credit card number) and phone number. The purpose of collecting this information is to provide products or services to you to fulfill our contract, to process your payment information, arrange for delivery, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. This information will be shared with our processor Shopify and our fulfilment company WoodWinters.

This site lets you share content with your friends and followers on various social media platforms. Below are links to the privacy policies of the platforms.

• Facebook privacy policy [link https://www.facebook.com/about/privacy/update]

• Instagram privacy policy [link https://help.instagram.com/519522125107875]

You can always refuse to supply personally identifiable information and visit our site anonymously. However, it may prevent you from engaging in certain site-related activities.

If we make material changes in the collection of personally identifiable information, we will inform you by placing a notice on our site. We will use personal information received from you for internal purposes only and will not sell it or provide it to third parties.

We also collect each visitor's IP address, which helps us combat spam and fraud. If you purchase a product from us and request customer support, then we may also use your IP address to look up information relating to your purchase so that we can provide personalised support. We do not use IP addresses for any other purpose.

How2enjoywine.com contains links to other websites that may be of interest to you. However, once you have used them to leave our site, we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information you provide while visiting such sites. These sites are not governed by this privacy statement. Always exercise caution by reviewing the privacy statement of the website in question before continuing to use it.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

• We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

• We use WoodWinters to fulfil orders and arrange delivery. You can read their privacy policy here: https://woodwinters.com/privacy-policy/

• We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Non-personally Identifiable Information

We may collect non-personally identifiable information about you whenever you interact with our site. Non-personally identifiable information may include the browser name, the type of computer and technical information about your method of connecting to our site, such as the operating system and the Internet service provider you used, and other similar information.

Children's Privacy Protection

The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

Behavioural Advertising

We may your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example: We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Release of Information

If we sell How2enjoywine.com, the information we have obtained from you through your voluntary participation in our site may transfer to the new owner as a part of the sale so that the service provided to you may continue. In that event, you will receive notice through our website of that change in control and practices, and we will make reasonable efforts to ensure that the purchaser honours any opt-out requests you might make.

Data Storage

Personally identifiable information and non-personally identifiable information collected by this site is stored on our host's servers. That host is Shopify. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

Lawful basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

• Your consent;

• The performance of the contract between you and the Site;

• Compliance with our legal obligations;

• To protect your vital interests;

• To perform a task carried out in the public interest;

• For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

Automatic decision-making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

• Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.

• Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days.

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below.

Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

How You Can Correct or Remove Information

We provide this privacy policy as a statement to you of our commitment to protect your personally identifiable information. If you have submitted personally identifiable information through our website and would like to know what information we hold you can email us at info@how2enjoywine.com. You can also request to edit or delete any of your information from the servers by emailing info@how2enjoywine.com.

Updates and Effective Date

How2enjoywine.com reserves the right to make changes in this policy. If there is a material change in our cookie and privacy practices, we will indicate on our site that those practices have changed and provide a link to the updated privacy policy. We encourage you to periodically review this policy so that you will know what information we collect and how we use it.

Agreeing to Terms

If you do not agree to how2enjoywine’s privacy policy as posted here on this website, please do not consent to the setting of cookies and the collection and storage of your personally identifiable information.

Your explicit consent indicates acceptance of this privacy policy in its entirety.

Contact

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@how2enjoywine.com or by mail using the details provided below:

How 2 Brands Limited, 20-22 Wenlock Road, London N1 7GU

Last updated: 1 November 2021

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority here: https://ico.org.uk/make-a-complaint/]